BACKGROUND
Activision Blizzard, the joint company who owns 2 of the largest game publishers in the world asked to redesign their corporate presence.

 

THE CHALLENGE
Activision and Blizzard both have very strong brands and unique cultures, and representing them both under the ActivisionBlizzard banner was a unique challenge. The investors' area hosted over 10,000 pages with multiple types of content that were hard to find.

 

THE WORK
Auditing, Analytics Analysis, Wireframes, Sketches, Prototypes, and Design.

Creative Direction
Product Design
Ux Strategy
Ux & UI Design

Activision Blizzard

CORPORATE : ENTERTAINMENT

Whimsy Rose

Creative Direction
Style Guide

Ux & UI Design

BACKGROUND
Fashion apparel brand Whimsy Rose was struggling with consumer engagement, creating creative content, utilizing outdated and cumbersome e-commerce and poor SEO results.

 

THE CHALLENGE
They asked to provide creative and strategic direction to the business through the execution of a new website and marketing/comms plan.

 

THE WORK
Wireframes, Sketches, Prototypes, Web/Brand Style Guide, and Design.

Creative Direction
Branded Content

Video Production
Ux & UI Design

CORPORATE : BRANDING

Canadian Tire

Assassin's Creed Rewards

Creative Direction
Style Guide

Ux & UI Design

BACKGROUND
Since 2014 I've been working with Ubisoft on multiple product site design projects. Working knowledge of gamers provided the opportunity to design a Rewards Program website for the AC brand.

 

THE CHALLENGE
Design a strong appealing experience that can support the franchise in all of its iterations and make it appealing to customers.

 

THE WORK
Wireframes, and Design.

RETAIL

CORPORATE

Activision Studio Websites

Ux & UI Design

BACKGROUND
Activision products are manufactured by a handful of studiod under the ActivisionBlizzard Publishing Umbrella.

 

THE CHALLENGE
Each studio has its own identity & culture and needed to communicate this via the design of their website.

 

THE WORK
Wireframes, Sketches, Prototypes, and Design.

PRODUCT

VW

CORPORATE, PRODUCT

Ux & UI Design

Bosskey - http://bosskey.com/

Skylanders Academy -  https://www.skylanders.com/academy

Skylanders BattleCast - https://www.skylanders.com/video-games/skylanders-battlecast

Crash Bandicoot - https://www.crashbandicoot.com/

Ghost Story Games  - https://www.ghoststorygames.com/irrational-games/

Fenty

Ghost Recon

Guthy Renker

Just Dance 2014, 2015, 2016

Meaningful Beauty

Nexon

Dirty Bomb - https://www.dirtybomb.com/chapters/the-containment-war/

Red Bull

Rihanna

Rime Game

South Park The Fractured But Whole

Spongebob Squarepants

Teenage Mutant Ninja Turtles

UBF - www.ubf.consulting

Ubisoft Ghost Recon

Ubisoft  Just Dance 2014-2016

Ubisoft Assassin's Creed

Ubisoft Far Cry

Ubisoft The Crew

Ubisoft The Division

Ubisoft South Park

Ubisoft Referral

Ubisoft Origins

Vindictus - http://vindictus.nexon.net/

Johnson & Johnson Canada

Ux & UI Design

THE CHALLENGE
Johnson & Johnson needed a corporate redesign for Canada. They wanted to make sure the global brand guidelines were followed but wanted to ensure that the Canadian personality, was communicated in both content and design.

 

 

THE WORK
Concept, Wireframes, and Design

Ux & UI Design

Nicorette Canada

CORPORATE, PRODUCT

CORPORATE, PRODUCT

BACKGROUND
VW's AOR needed some extra design and creative insights when they were in the process of redesigning the site for the German automaker.

 

THE CHALLENGE
They asked to apply expertise in eComm and retail to their design problems to see if I could come up with novel solutions.

 

THE WORK
Navigation, Wireframes, Sketches, Prototypes, and Design.

Other Sites, Products and Brands 

Site & Brand Archive

Activision

Axe

BBDO

Chrysler

Cisco

Comcast

Dodge.com

DrPepper​

Jeep.com

Kbb.com

Kellogg's

Lopez Negrete Communications

McDonald's

MitsubishiCars.com​

Paramount Pictures

Pepsi​

RickyMartin Music

Snickers

Sonic Drive-In

7UP

Telefonica.com

Ubisoft

Valvoline

Walmart

2014 - 2017

BACKGROUND
Canadian Tire is the Leading retailer in Canada.

 

THE CHALLENGE
They needed to get ahead of Target Stores entry to Canda by elevating their customer experience by showcasing real Canadians using real products.

 

THE WORK
Wireframes, Sketches, Prototypes, Video Production and Design.