BACKGROUND
Activision Blizzard, the joint company who owns 2 of the largest game publishers in the world asked to redesign their corporate presence.
THE CHALLENGE
Activision and Blizzard both have very strong brands and unique cultures, and representing them both under the ActivisionBlizzard banner was a unique challenge. The investors' area hosted over 10,000 pages with multiple types of content that were hard to find.
THE WORK
Auditing, Analytics Analysis, Wireframes, Sketches, Prototypes, and Design.
Creative Direction
Product Design
Ux Strategy
Ux & UI Design
Activision Blizzard
CORPORATE : ENTERTAINMENT
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CORPORATE : BRANDING
Canadian Tire
Creative Direction
Branded Content
Video Production
Ux & UI Design
BACKGROUND
Canadian Tire is the Leading retailer in Canada.
THE CHALLENGE
They needed to get ahead of Target Stores entry to Canda by elevating their customer experience by showcasing real Canadians using real products.
THE WORK
Wireframes, Sketches, Prototypes, Video Production and Design.
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RETAIL
Whimsy Rose
Creative Direction
Style Guide
Ux & UI Design
BACKGROUND
Fashion apparel brand Whimsy Rose was struggling with consumer engagement, creating creative content, utilizing outdated and cumbersome e-commerce and poor SEO results.
THE CHALLENGE
They asked to provide creative and strategic direction to the business through the execution of a new website and marketing/comms plan.
THE WORK
Wireframes, Sketches, Prototypes, Web/Brand Style Guide, and Design.
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PRODUCT
Assassin's Creed Rewards
Creative Direction
Style Guide
Ux & UI Design
BACKGROUND
Since 2014 I've been working with Ubisoft on multiple product site design projects. Working knowledge of gamers provided the opportunity to design a Rewards Program website for the AC brand.
THE CHALLENGE
Design a strong appealing experience that can support the franchise in all of its iterations and make it appealing to customers.
THE WORK
Wireframes, and Design.
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CORPORATE
Activision Studio Websites
Ux & UI Design
BACKGROUND
Activision products are manufactured by a handful of studiod under the ActivisionBlizzard Publishing Umbrella.
THE CHALLENGE
Each studio has its own identity & culture and needed to communicate this via the design of their website.
THE WORK
Wireframes, Sketches, Prototypes, and Design.
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CORPORATE, PRODUCT
VW
Ux & UI Design
BACKGROUND
VW's AOR needed some extra design and creative insights when they were in the process of redesigning the site for the German automaker.
THE CHALLENGE
They asked to apply expertise in eComm and retail to their design problems to see if I could come up with novel solutions.
THE WORK
Navigation, Wireframes, Sketches, Prototypes, and Design.
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CORPORATE, PRODUCT
Johnson & Johnson Canada
Ux & UI Design
THE CHALLENGE
Johnson & Johnson needed a corporate redesign for Canada. They wanted to make sure the global brand guidelines were followed but wanted to ensure that the Canadian personality, was communicated in both content and design.
THE WORK
Concept, Wireframes, and Design
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CORPORATE, PRODUCT
Nicorette Canada
Ux & UI Design
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2014 - 2017
Other Sites, Products and Brands
Bosskey - http://bosskey.com/
Skylanders Academy - https://www.skylanders.com/academy
Skylanders BattleCast - https://www.skylanders.com/video-games/skylanders-battlecast​
Crash Bandicoot - https://www.crashbandicoot.com/
Ghost Story Games - https://www.ghoststorygames.com/irrational-games/
Fenty
Ghost Recon
Guthy Renker
Just Dance 2014, 2015, 2016
Meaningful Beauty
Nexon
Dirty Bomb - https://www.dirtybomb.com/chapters/the-containment-war/
Red Bull
Rihanna
Rime Game
South Park The Fractured But Whole
Spongebob Squarepants
Teenage Mutant Ninja Turtles
UBF - www.ubf.consulting
Ubisoft Ghost Recon
Ubisoft Just Dance 2014-2016
Ubisoft Assassin's Creed
Ubisoft Far Cry
Ubisoft The Crew
Ubisoft The Division
Ubisoft South Park
Ubisoft Referral
Ubisoft Origins
Vindictus - http://vindictus.nexon.net/
Site & Brand Archive
Activision
Axe
BBDO
Chrysler
Cisco
Comcast
Dodge.com
DrPepper​
Jeep.com
Kbb.com
Kellogg's
Lopez Negrete Communications
McDonald's
MitsubishiCars.com​
Paramount Pictures
Pepsi​
RickyMartin Music
Snickers
Sonic Drive-In
7UP
Telefonica.com
Ubisoft
Valvoline
Walmart