CORPORATE: BRANDING

Canadian Tire

Creative Direction
Branded Content

Video Production
UX & UI Design

BACKGROUND
Canadian Tire is the Leading retailer in Canada.

 

THE CHALLENGE
They needed to get ahead of Target Stores' entry into Canada by elevating their customer experience and showcase real Canadians using real products.

THE WORK
Wireframes, Sketches, Prototypes, Video Production and Design.

Awards

Applied Arts  Interactive: Craft Art Direction

Applied Arts  Interactive: Media

Applied Arts  Interactive: Consumer Products