DESIGN SAMPLES

Canadian Tire

ROLE: Creative Direction, UX Design, Art Direction

Branded content platform called, “The Canadian Way”, showcasing real Canadians using real products. Each piece of content was custom designed based on the context. For both Spring and Summer I managed a team who delivered over ~235 unique layouts along with their accompanied social media posts (not counted). Below are some of my layouts.

WEB DESIGN

People Inspired Brand Stories