MCDONALD'S CANADA
Nutrition Centre
Creative Director
UX Design
THE BRIEF
Create a world-class experience that allows folks to truly understand their eating decisions.
Upgrading Nutrition
Our team researched best practices to display nutrition, but found neither cohesive nor inspiring examples.
Sub Brands and Products maintained their unique styles as Nutritional Centre data was carried over across the entire User Experience.
Brand + Product
Thanks to McDonald's Canada and the Tribal Toronto Team